Marketing, Simplified
We are challenging the traditional agency model by proving that marketing can be simple, intentional, and transformative.
Lanie Carter
Founder & CEO
Award Winning Entreprenuer
Lanie is a 4-time award-winning entrepreneur and 14+ year industry veteran, notably recognized as the founder of Arrowhead Design Group and for the 2023 sale of Burg® Apparel. She is an accomplished former full-scholarship college basketball athlete who carries that same discipline and drive into her professional ventures. For over 10 years, Lanie has dedicated her time to the nonprofit community, most notably serving as the Chair of the Spartanburg Soup Kitchen Board. She currently serves as a subject matter expert for PowerUp Spartanburg, where she helps fuel the growth of the regional business community.
Code of Ethics
At Arrowhead Design Group, we hold ourselves to a standard of total transparency and professional integrity in every partnership. We commit to representing our capabilities honestly, communicating our terms clearly, and delivering our services with the highest level of competence. By prioritizing these ethical practices, we ensure that every client engagement is built on a foundation of mutual trust and measurable excellence.
An Award Winning Agency
2018
Spartanburg Area Chamber of Commerce Small Business Success Award
2019
SYP Young Professional in Communications Award
2020
Small Business of the Year
2020
Top 100 U.S. Agency (#70) – TheManifest.com
2021
USC Upstate Young Alumni Achievement Award
2021
Top 25 South Carolina Agency – Clutch.co
2022
International Web Excellence Award: Video Category
2023
Top Full Service Digital Company – Clutch.co
2023
International Web Excellence Award: Video Category
2024
SCRLA Outstanding Community Service Program Award (The 501 Project)
2025
PowerUp Small Business Subject Matter Expert
Interested in being part of an award winning agency?
Main Office & Podcast Studio
(By Appointment Only)
2375 East Main St.
Suite A206
Spartanburg, SC 29307
Locating Our Suite
We are located in the Spartanburg Mews office complex, on the East side of Spartanburg. Enter the Work Forum breezeway from either side of the complex. We’re located right up the stairs, you’ll see our logo just outside of our office.